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These formulas used as the basis to create this unique range were used by sages in ancient India. Ayurveda advocates the importance of the holistic approach to beauty that’s why it requires meticulous research and every product is made so as to create a harmonizing effect on the human body by being completely in synchronization with its energy zones.
True beauty emanates from a regimen of beauty products created from infusing goodness of natural ingredients with age old wisdom. Immersing one’s self in the knowledge and realization of these secrets and accepting the wisdom residing in them makes one truly beautiful.
Inveda infuses the age old wisdom from the Vedas with the therapeutic and regenerative qualities intrinsic in natural extracts.
INVEDA COLOUR PHILOSOPHY
The use of gold, white, orange, blue and copper has come as a result of in depth research on the effect, these colours have on skin and the values they are associated with as per the Ayurveda.
> Gold is symbolic of Space; it is the most subtle element in the universe and has a certain mystical quality about it. Its qualities are: clear, light, subtle, soft and immeasurable. By using Inveda, the skin illuminates, becomes supple and its beauty is resplendent.
> White is for Air. It is the very source of life. For the skin to breathe and remain invigorated, air is an absolute necessity. Inveda products endow skin with new life and sheen. They keep the skin looking youthful and revitalized.
> Orange denotes the colour of Sun and its energy; it re-energizes, revitalizes and reinvigorates the skin improving its texture. It rejuvenates cells & lightens skin colour thus it appears fairer & brighter. The colour is believed to make the skin smooth, amplifying the flow of energy within the body. Inveda products endow a longer lasting and non transient beauty to the skin.
> Blue is the colour of Water and is associated with the principle of “moisture” and the circulatory movement of blood. It replenishes the skin with water and enhances the efficient functioning of the cells. The hydrating properties of Inveda products make skin supple, soft and young and rid the skin of impurities.
> Copper is the colour of Earth and the bounty it showers on us. It is for the organic and natural ingredients. Copper brings balance between beauty and health oxygenating cells, reduces uneven skin tone giving it a healthy glow.
The combination of these five colours makes Inveda the essence of goodness and inner beauty that brings your allure and charm to the fore in the most natural and effective way possible.
Inveda is an amalgamation of two words “Infusion” and “Ayurveda”. Ayurveda defines beauty as transforming all aspects of body and mind to the most auspicious level called “subhangakaranam”.
The foundation of Inveda being Infusing natural ingredients with the beauty secrets of Vedas, a unique range of “healthy beauty” products has been developed. We believe that beauty is more than just skin-deep; it is the regaining of the natural balance of the skin.